{"id":6426,"date":"2025-04-14T13:32:03","date_gmt":"2025-04-14T11:32:03","guid":{"rendered":"https:\/\/zta-management.com\/?p=6426"},"modified":"2025-04-14T13:32:03","modified_gmt":"2025-04-14T11:32:03","slug":"from-z-to-a-der-agenturpodcast","status":"publish","type":"post","link":"https:\/\/zta-management.com\/en\/from-z-to-a-der-agenturpodcast\/","title":{"rendered":"From Z to A &#8211; Der Agenturpodcast"},"content":{"rendered":"<p>In dieser Folge sprechen wir mit unserer gesch\u00e4tzten B\u00fcromitbewohnerin, Gr\u00fcnderin der Kanzlei <a href=\"https:\/\/www.dunkel-rechtsanwaeltinnen.de\/\" target=\"_blank\" rel=\"noopener\">DUNKEL Rechtsanw\u00e4ltinnen<\/a> und Expertin f\u00fcr all die Fragen, die man sich rund um Vertr\u00e4ge, Verhandlungen und geistiges Eigentum stellt, aber selten laut ausspricht.<\/p>\n<p>Katja erz\u00e4hlt, warum juristische Beratung empowern kann, wieso viele junge Menschen sich beim Einstieg in die Branche erst mal desillusioniert f\u00fchlen &#8211; und was hilft, um in Verhandlungssituationen nicht das Gef\u00fchl zu haben, den K\u00fcrzeren zu ziehen. Wir sprechen auch \u00fcber Verhandlungstechniken.<\/p>\n<p>Ein weiteres Thema, das leider immer dr\u00e4ngender wird:<\/p>\n<p>Hetze im Netz. Katja erkl\u00e4rt, welche rechtlichen M\u00f6glichkeiten Betroffene haben und warum das Internet kein rechtsfreier Raum ist &#8211; auch wenn sich viele dort unbeobachtet und sicher f\u00fchlen.<\/p>\n<p>Es geht im Grunde um Schutzmechanismen f\u00fcr kreatives Schaffen. Au\u00dferdem verrat Katja, welche ikonische Zeichentrickfigur dringend juristischen Beistand gebraucht h\u00e4tte. (Kleiner Spoiler: Never give up your voice!)<\/p>\n<p>Eine Folge f\u00fcr alle, die klarer, sicherer und mit mehr R\u00fcckendeckung in Verhandlungen &#8211; und durchs Netz &#8211; gehen wollen. Viel Spa\u00df beim H\u00f6ren auf <a href=\"https:\/\/open.spotify.com\/episode\/5cWYWwYGF1FZaiQdclhAeQ\" target=\"_blank\" rel=\"noopener\">Spotify<\/a> oder bei Apple.<\/p>","protected":false},"excerpt":{"rendered":"<p>In dieser Folge sprechen wir mit unserer gesch\u00e4tzten B\u00fcromitbewohnerin, Gr\u00fcnderin der Kanzlei DUNKEL Rechtsanw\u00e4ltinnen und Expertin f\u00fcr all die Fragen, die man sich rund um Vertr\u00e4ge, Verhandlungen und geistiges Eigentum stellt, aber selten laut ausspricht. Katja erz\u00e4hlt, warum juristische Beratung empowern kann, wieso viele junge Menschen sich beim Einstieg in die Branche erst mal desillusioniert [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":3730,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[8],"tags":[],"class_list":["post-6426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-zta"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>From Z to A - Der Agenturpodcast - ZTA Management<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zta-management.com\/en\/from-z-to-a-der-agenturpodcast\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"From Z to A - Der Agenturpodcast - ZTA Management\" \/>\n<meta property=\"og:description\" content=\"In dieser Folge sprechen wir mit unserer gesch\u00e4tzten B\u00fcromitbewohnerin, Gr\u00fcnderin der Kanzlei DUNKEL Rechtsanw\u00e4ltinnen und Expertin f\u00fcr all die Fragen, die man sich rund um Vertr\u00e4ge, Verhandlungen und geistiges Eigentum stellt, aber selten laut ausspricht. Katja erz\u00e4hlt, warum juristische Beratung empowern kann, wieso viele junge Menschen sich beim Einstieg in die Branche erst mal desillusioniert [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zta-management.com\/en\/from-z-to-a-der-agenturpodcast\/\" \/>\n<meta property=\"og:site_name\" content=\"ZTA Management\" \/>\n<meta property=\"article:published_time\" content=\"2025-04-14T11:32:03+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1333\" \/>\n\t<meta property=\"og:image:height\" content=\"2000\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"zetha@zta-management.com\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"zetha@zta-management.com\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/\"},\"author\":{\"name\":\"zetha@zta-management.com\",\"@id\":\"https:\/\/zta-management.com\/en\/#\/schema\/person\/30a00fe8747994694336a51e56123afb\"},\"headline\":\"From Z to A &#8211; Der Agenturpodcast\",\"datePublished\":\"2025-04-14T11:32:03+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/\"},\"wordCount\":196,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/zta-management.com\/en\/#organization\"},\"image\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg\",\"articleSection\":[\"ZTA\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/\",\"url\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/\",\"name\":\"From Z to A - Der Agenturpodcast - ZTA Management\",\"isPartOf\":{\"@id\":\"https:\/\/zta-management.com\/en\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg\",\"datePublished\":\"2025-04-14T11:32:03+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage\",\"url\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg\",\"contentUrl\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg\",\"width\":1333,\"height\":2000},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Startseite\",\"item\":\"https:\/\/zta-management.com\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"From Z to A &#8211; Der Agenturpodcast\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/zta-management.com\/en\/#website\",\"url\":\"https:\/\/zta-management.com\/en\/\",\"name\":\"ZTA Management\",\"description\":\"K\u00fcnstler:innen Management\",\"publisher\":{\"@id\":\"https:\/\/zta-management.com\/en\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/zta-management.com\/en\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/zta-management.com\/en\/#organization\",\"name\":\"ZTA Management\",\"url\":\"https:\/\/zta-management.com\/en\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zta-management.com\/en\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2025\/06\/ZTA-Logo-blau-rosa.png\",\"contentUrl\":\"https:\/\/zta-management.com\/wp-content\/uploads\/2025\/06\/ZTA-Logo-blau-rosa.png\",\"width\":1200,\"height\":1200,\"caption\":\"ZTA Management\"},\"image\":{\"@id\":\"https:\/\/zta-management.com\/en\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.instagram.com\/ztamanagement\/\",\"https:\/\/www.linkedin.com\/in\/zetha-asafu-adjaye-b539b1126\/\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/zta-management.com\/en\/#\/schema\/person\/30a00fe8747994694336a51e56123afb\",\"name\":\"zetha@zta-management.com\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/zta-management.com\/en\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/1dc2cabbb04678a4c6b2f5553f1a7fd37e6eafff9f7c51bf3bf6306ae814b508?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/1dc2cabbb04678a4c6b2f5553f1a7fd37e6eafff9f7c51bf3bf6306ae814b508?s=96&d=mm&r=g\",\"caption\":\"zetha@zta-management.com\"},\"url\":\"https:\/\/zta-management.com\/en\/author\/zethazta-management-com\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"From Z to A - Der Agenturpodcast - ZTA Management","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/zta-management.com\/en\/from-z-to-a-der-agenturpodcast\/","og_locale":"en_US","og_type":"article","og_title":"From Z to A - Der Agenturpodcast - ZTA Management","og_description":"In dieser Folge sprechen wir mit unserer gesch\u00e4tzten B\u00fcromitbewohnerin, Gr\u00fcnderin der Kanzlei DUNKEL Rechtsanw\u00e4ltinnen und Expertin f\u00fcr all die Fragen, die man sich rund um Vertr\u00e4ge, Verhandlungen und geistiges Eigentum stellt, aber selten laut ausspricht. Katja erz\u00e4hlt, warum juristische Beratung empowern kann, wieso viele junge Menschen sich beim Einstieg in die Branche erst mal desillusioniert [&hellip;]","og_url":"https:\/\/zta-management.com\/en\/from-z-to-a-der-agenturpodcast\/","og_site_name":"ZTA Management","article_published_time":"2025-04-14T11:32:03+00:00","og_image":[{"width":1333,"height":2000,"url":"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg","type":"image\/jpeg"}],"author":"zetha@zta-management.com","twitter_card":"summary_large_image","twitter_misc":{"Written by":"zetha@zta-management.com","Est. reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#article","isPartOf":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/"},"author":{"name":"zetha@zta-management.com","@id":"https:\/\/zta-management.com\/en\/#\/schema\/person\/30a00fe8747994694336a51e56123afb"},"headline":"From Z to A &#8211; Der Agenturpodcast","datePublished":"2025-04-14T11:32:03+00:00","mainEntityOfPage":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/"},"wordCount":196,"commentCount":0,"publisher":{"@id":"https:\/\/zta-management.com\/en\/#organization"},"image":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage"},"thumbnailUrl":"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg","articleSection":["ZTA"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#respond"]}]},{"@type":"WebPage","@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/","url":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/","name":"From Z to A - Der Agenturpodcast - ZTA Management","isPartOf":{"@id":"https:\/\/zta-management.com\/en\/#website"},"primaryImageOfPage":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage"},"image":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage"},"thumbnailUrl":"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg","datePublished":"2025-04-14T11:32:03+00:00","breadcrumb":{"@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#primaryimage","url":"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg","contentUrl":"https:\/\/zta-management.com\/wp-content\/uploads\/2023\/06\/DSC4324.jpg","width":1333,"height":2000},{"@type":"BreadcrumbList","@id":"https:\/\/zta-management.com\/from-z-to-a-der-agenturpodcast\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Startseite","item":"https:\/\/zta-management.com\/"},{"@type":"ListItem","position":2,"name":"From Z to A &#8211; Der Agenturpodcast"}]},{"@type":"WebSite","@id":"https:\/\/zta-management.com\/en\/#website","url":"https:\/\/zta-management.com\/en\/","name":"ZTA Management","description":"K\u00fcnstler:innen Management","publisher":{"@id":"https:\/\/zta-management.com\/en\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/zta-management.com\/en\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/zta-management.com\/en\/#organization","name":"ZTA Management","url":"https:\/\/zta-management.com\/en\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zta-management.com\/en\/#\/schema\/logo\/image\/","url":"https:\/\/zta-management.com\/wp-content\/uploads\/2025\/06\/ZTA-Logo-blau-rosa.png","contentUrl":"https:\/\/zta-management.com\/wp-content\/uploads\/2025\/06\/ZTA-Logo-blau-rosa.png","width":1200,"height":1200,"caption":"ZTA Management"},"image":{"@id":"https:\/\/zta-management.com\/en\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.instagram.com\/ztamanagement\/","https:\/\/www.linkedin.com\/in\/zetha-asafu-adjaye-b539b1126\/"]},{"@type":"Person","@id":"https:\/\/zta-management.com\/en\/#\/schema\/person\/30a00fe8747994694336a51e56123afb","name":"zetha@zta-management.com","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/zta-management.com\/en\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/1dc2cabbb04678a4c6b2f5553f1a7fd37e6eafff9f7c51bf3bf6306ae814b508?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/1dc2cabbb04678a4c6b2f5553f1a7fd37e6eafff9f7c51bf3bf6306ae814b508?s=96&d=mm&r=g","caption":"zetha@zta-management.com"},"url":"https:\/\/zta-management.com\/en\/author\/zethazta-management-com\/"}]}},"_links":{"self":[{"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/posts\/6426","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/comments?post=6426"}],"version-history":[{"count":1,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/posts\/6426\/revisions"}],"predecessor-version":[{"id":6427,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/posts\/6426\/revisions\/6427"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/media\/3730"}],"wp:attachment":[{"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/media?parent=6426"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/categories?post=6426"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zta-management.com\/en\/wp-json\/wp\/v2\/tags?post=6426"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}